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PR Agency Munich

Not just an agency, we are

Strategic.
Connected.
Unforgettable.
Contact
Managing Director Marcus Mayr

Clients

Regional. National. International.
What our clients have in common: a demand for honest advice, clear ideas, and partners who truly think ahead.

Selected brands we work with – past and present. —
Selected brands we work with – past and present. —
Selected brands we work with – past and present. —

Selected
Works.

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We create communication with substance.

As diverse as our clients: creative campaigns, strong testimonials, impactful events, and communication with substance.

View work

What defines us

We combine strategic communication with established relationships and creative ideas that create impact.

Strong media Network

Our network, which has grown over the years, brings powerful stories to the media.

Influencer Relations
We connect brands with the right creators – not based on reach, but on relevance, attitude, and the compelling story behind them.

Hi!

I've read the briefing - I'm in!

When are we shooting the reel?

Hi Philip, great, we're thrilled!

We'll send you the shooting schedule today.

Storytelling

We don't think in formats.

We think in stories.

The strongest PR ideas emerge where others stop thinking – with the courage to be unconventional and an eye for what is truly relevant.
„Behind every strong campaign is more than just a good idea. It requires the right network, good timing – and the intuition for when a story truly makes an impact."
Marcus Mayr
Managing Director and Founder of Mayr Nell

About

For us, communication is not an end in itself, but a strategic tool that makes brands visible, relevant, and effective.

For over 20 years, Mayr Nell has supported companies in outdoor & sports, fashion & lifestyle, food & travel, and art & entertainment – with a clear objective: to develop communication that has substance and creates impact at the right moment. We work closely with our clients, think entrepreneurially, and understand the brands we are responsible for in detail. We combine strategic clarity with an established network of media, creatives, and decision-makers.

Services

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We develop communication along the entire value chain – from classic PR and storytelling to media planning and influencer marketing.

We don't just work in B2C or B2B contexts; we understand communication as connecting both worlds:

B2B2C – strategically conceived, media-amplified, and directly effective for the end customer.
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Public Relations

Press & Media Relations
Corporate Communication
Crisis Management
Event Communication
Celebrity Marketing
360° Trade Fair Support

We create visibility that generates relevance. With strategic press work, clear positioning, and a strong media network, we place brands at the right time with the right message in the appropriate channels – from classic PR to event and celebrity communication.

2

Social & Content

Creator Research & Selection
Cooperation & Contract Management
Campaign Planning & Implementation
 Content Creation & Editorial Planning
Social Media Management
A man and a woman standing next to each other.

We bring brands and creators together – not by chance, but strategically. From selection and negotiation to implementation, we develop collaborations that fit the brand and create genuine relevance. At the same time, we manage social media holistically – from content planning to daily channel management.

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Media

Strategic Media Planning
Media Buying
Social Media Management
Influencer Marketing
Performance Tracking

Reach alone is not a goal. We plan, book, and manage your media campaigns across all channels – from traditional media to social media and influencer marketing – always with an eye on maximum impact.

Get in touch
Get in touch

Voices

What our clients say

Insights
92%
of our clients work with us again.
87%
report increased brand awareness.
74%
achieve measurably greater digital reach through our campaigns.
„Mayr Nell is far more than a classic PR agency. They are idea generators, sparring partners, and implementers all in one. From content formats and trade fair appearances to unconventional campaigns – we benefit immensely from their creativity and understanding of complex B2B and health topics.“
Fabio Zielke
Head of Marketing & Sales, Telekonnekt
„For many years, Mayr Nell and Julbo have been a strong team. We value their straightforward collaboration, high flexibility, and passion for sports. We always have the confidence that our PR and media budget in the DACH market are in the right hands.“
Bertrand Ragonneau-Flemming
International Sales Manager, Julbo
„What distinguishes this collaboration is genuine commitment and a shared vision for the success of Bayern-Park. Mayr Nell responds quickly, thinks proactively, and brings strong media expertise that helps us specifically reach the right partners and continuously expand our brand awareness – beyond the region.“
Silke Holzner
Managing Director, Bayern-Park
"During the relaunch of our brand, Mayr Nell was more than just an agency – more like a part of our team. Creative, hands-on, and with a clear understanding of how to tell a traditional story in a modern way."
Johann Priemeier
Owner and Managing Director, Antersdorfer Mühle
"What started as a collaboration is now a true partnership. Mayr Nell not only understands PR but also how large events work – quickly, flexibly, and always solution-oriented."
Bernd Roos
Managing Partner, Pro Events
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collaboration with our longest-standing client – without interruption.

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reach activated by creators at a single brand event.

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brands and projects supported nationally and internationally.

FAQ

Your questions answered

Everything you want to know about Mayr Nell as a PR agency in Munich – explained clearly, directly, and understandably.

1
What exactly does a PR agency like Mayr Nell do?
Mayr Nell is a PR and communications agency based in Munich that strategically supports companies in their public perception. We combine classic press relations, storytelling, media strategies, and influencer campaigns to make brands visible and holistically manage their communication – in both B2C and B2B contexts.
2
Which clients and industries does Mayr Nell work for?
We work for companies in Outdoor & Sport, Fashion & Lifestyle, Food & Health, and Art & Entertainment. Our clients range from medium-sized businesses to international brands that want to strategically develop their communication and increase their visibility in media and digital channels.
3
How does collaboration with a PR agency work
with Mayr Nell?
Collaboration begins with an analysis of the brand, communication goals, and market environment. Based on this, we develop an individual PR and communication strategy and oversee its implementation – from concept development and media relations to campaign management.
4
Does Mayr Nell also work on a project basis or only long-term?
Typical projects include campaigns, product launches, event communication, or media strategies, all implemented flexibly and target-oriented.
5
What sets Mayr Nell apart from others
PR agencies in Munich?
Mayr Nell combines over 20 years of experience with an established network of journalists, media, brands, and creative partners. We don't think in terms of individual campaigns, but in long-term relationships, strategic communication, and sustainable impact – which makes our work particularly effective and measurable.

Start your PR project with Mayr Nell

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